Join the January 30-Day Alcohol Free Challenge
Wherever you are in the world, I can’t wait to offer you 30 Days of Support, Connection and Resources to successfully change your habits, patterns and mindset around alcohol
Are you ready to change your habits, behaviours and mindset around alcohol, but don’t know how to start?
Then my 30-day Alcohol Free Challenge is the perfect starting point.
Let me help you feel energised, motivated, positive, healthy and focused while sharing ALL the resources and information that has helped me to completely change my mindset and habits around alcohol.
I absolutely love supporting women across the globe to discover all the benefits of taking a break from booze, which for me have included:
Better Sleep and More Energy ✔
Less Anxiety ✔
Weight loss and Glowing Skin ✔
More time to explore new hobbies and interests ✔
Improved relationships ✔
Save money ✔
New friendships and connections with like-minded women on the same path ✔
An amazing journey of self-discovery, self-compassion and self-love ✔
As the saying goes 'nothing changes if nothing changes' and perhaps you will find, like so many others, that this change is the catalyst to so many other wonderful and incredible changes in your life.
Don't do Dry January alone - join a group of like minded women
to create real, lasting change for 2024.
Join the Challenge for AU $249
Join now for only AU $99 (approx. £52)!*
Use the code AF24 at checkout to get $150 off!
Challenge kicks off on Monday the 8th of January, 2024.
*Price shown excludes 10% GST which will be added at checkout.
Why Join The AF Challenge?
“Finding Sarah and this community has been a truly life changing experience for me.
Although the main goal of the challenge is, of course, the AF aspect, there is so much more in the material given that can enlighten women about how to live a better life. I certainly recommend the challenge, even if you are just "sober-curious", It truly opens up a whole new pathway for how you can live your life to the fullest.“
- Jennifer, Spain, October 2023 Challenge Participant
“I am so thrilled that I took the leap of faith and joined Sarah’s 30 day challenge. I would never have thought giving up alcohol for 30 days could bring me so much joy and calm and change my life. I got to the 30-day mark and decided I wanted to continue on this journey. I would highly recommend anyone wishing to change their relationship with alcohol to do Sarah! 's challenge.”
- Vanessa, Australia, October 2023 Challenge Participant
“I am a better human for finding Sarah’s alcohol free challenges and the Mid Life Hub. I was on the fast-track alcohol train and I couldn’t believe that so many other women felt like me. I can’t emphasise enough, the power of these groups of like minded women, with Sarah leading you through. My benefits were endless- improved sleep, relationships, mood, finance, motivation, opportunities, connection and self-love. It’s honestly the best thing I ever did for myself and I’m excited for the future. !”
- Erin, Australia, October 2023 Challenge Participant
“This 30 day challenge has been a remarkable experience. If you are curious or concerned about your drinking, there's a community of like-minded women, interviews with experts and Sarah's warm, personable approach just waiting to support you. I can't recommend it highly enough!”
- Tania, New Zealand, October 2023 Challenge Participant
“Sarah’s energy is infectious; she is raw, honest and incredibly knowledgeable on this topic. I learned so much in a month. I know I have so much to learn, but she has helped me massively to create new neural pathways to make new habits that serve me well. I will never forget this month, the group, the tears, & the laughs. Thank you so much, Sarah x”
- Shelley, Australia, October 2023 Challenge Participant
What’s Included In This 30-Day Challenge?
➔ Daily Talks and Daily Accountability for 30 days
These daily talks are the absolute foundation of this challenge and the reason for its HUGE success. We go deep into discussing a wide range of important topics including: (this is just a snapshot!)
Managing those 5 pm cravings
Navigating our friendships and relationships when we aren’t drinking
How our hormones impact our cravings and how you can support yourself
The 7 most common reasons we crave alcohol and what to do about them
Building a toolkit of new strategies to manage stress and overwhelm outside the evening wine
How alcohol affects our sleep and how to get a great night’s sleep
Sugar cravings and how to manage them
Sober socialising
Changing our entire mindset around alcohol and challenging our long held beliefs
The daily accountability check in is a huge component of the success my ladies experience in these challenges.
➔ Guest Expert Interviews
Weekly Live Guest expert interviews including:
Best Selling International Authors
Trail Blazers in the AF world
Nutrition and Hormone experts
Addiction and recovery experts
Real-life stories from fellow mums and grey area drinkers sharing their inspirational true stories of why they knew they had to change their relationship with alcohol and how they did it. (see just a selection of the incredible guest experts below)
➔ Private Facebook Group & Weekly Live Sessions
There is nothing like being in a community of other women doing the same challenge at the same time; inspiring, supporting and encouraging each other. The secret to the huge success so many of my ladies experience (many of whom have tried EVERYTHING to stop drinking in the past) is the community we created in this group. It’s truly magical. Friendships are formed across the globe and it’s like having your own personal cheer squad! Past members always say that the community is one of the most valuable things they get from the challenge!
It’s in this Facebook group that I’ll be showing up live 5 times a week, either to deliver a lesson via live talk or a hosting a guest expert interview. We have challenge participants from multiple time zones, so the live talks will be at different times of the day to accommodate everyone. This is where I will be appearing for Live talks a couple of times each week I will also go live in the group every week to chat, go deeper into certain topics and answer your questions.
➔ A Printable Workbook PDF
A PDF Workbook which you can print out for journaling and recording your own personal journey.
➔ My Personal Library of Extensive Resources
ALL the resources that helped me find freedom from booze including books, podcasts, blog posts and ted talks. You will be so inspired and informed and I always say - you can’t not know what you now know. This challenge will change your whole mindset around alcohol.
➔ Constant Access to My Skills, Candid Honesty and Genuine Desire for You to Succeed!
Tap into my accredited skills, knowledge and experience gained from 5 years on the sober journey, professional qualification in wellness coaching and professional qualification in 'Grey Area Drinking' (read more about my background HERE). Also my candid honesty and genuine desire for you to succeed and experience the wonders that I have since ditching the booze!
Join the Challenge for AU $249
Join now for only AU $99 (approx. £52)!*
Use the code AF24 at checkout to get $150 off!
Challenge kicks off on Monday the 8th of January, 2024.
*Price shown excludes 10% GST which will be added at checkout.
“The challenge was the best thing I ever did for myself; it gave me the ability to fully commit to a month off booze in a secure private group full of honest conversations and heartfelt support. I learned so much from Sarah, from guest speakers, and from myself. I loved having no hangovers or crap in my head and gained better sleep, clarity, focus, new energy, and happiness. Do the course, invest in yourself, and find a new you away from booze, as booze is not your friend; it’s evil and sticks the life out of you. You deserve more; you are worth it. Xx “
- Janeen, Australia, July 2023 Challenge Participant
“This challenge was more than just a challenge. It was educational, empowering, and emotional. I am looking forward to doing the next one. The guest speakers are amazing, and the support network is the cherry on top. Highly recommended!”
- Katie, Australia, July 2023 Challenge Participant
“Committing to Dry July 2023 with Sarah was a life-changing event for me. From the first week, I honestly started to delve into who I actually am, where I want to be (even in one year's time), and the reasons why I've been using alcohol for so many years. I feel awake, alive, and free. Thank you, Sarah; you are inspirational!”
- Linda, Australia, July 2023 Challenge Participant
“Sarah’s course is a must-do for anyone looking to reduce alcohol consumption. She explores the depths of this, explains her own journey to sobriety, and provides speakers and research to match. This is my second time taking a break with Sarah, and I learned so much more than the first time. I cannot recommend Sarah enough and wish to thank you for all the support you have given me. To quote you... You cannot unlearn what you have learned. This is very true.”
- Karen, New Zealand, July 2023 Challenge Participant
This Challenge is for you if…
✔️ You're sick and tired of feeling sick and tired and would like to give yourself a break from alcohol.
✔️ You want to change your MINDSET and HABITS around alcohol so you aren't relying on it as such a crutch in your everyday life.
✔️ You're concerned that your drinking habits have been creeping up. While you don't consider yourself an 'alcoholic' you do feel uncomfortable about the role alcohol plays in your life.
✔️ Previous attempts to take a break from alcohol have been hard due to peer pressure, not having the accountability or not having the connection with others on the same path (because I know how lonely it is when it feels like everyone around you is still drinking).
✔️ You want support to help build a toolkit of some other coping mechanisms (outside of the nightly wine) to help when you feel stressed, tired or need to just 'take the edge off'.
✔️ You've tried to take a break in the past but all good intentions slip aside when 5pm hits and the wine witch comes calling. Or you successfully take a month off but then head straight back into the same drinking patterns as if it never happened.
If you answer yes to any of these questions, this 30-day challenge is perfect for you.
Whether you plan to take a month off (or longer), doing it with the help and support of a trained and Accredited Grey Area Drinking Coach will provide you with all the resources, support and connection you need for success. And the best part? You do it all in the company of an intimate and supportive group of women on the same path.
Join the Challenge for AU $249
Join now for only AU $99 (approx. £52)!*
Use the code AF24 at checkout to get $150 off!
Challenge kicks off on Monday the 8th of January, 2024.
*Price shown excludes 10% GST which will be added at checkout.
“I loved everything about Sarah’s challenge. Her enthusiasm and passion on this subject were infectious, and her own personal experience was an inspiration. The speakers were all absolutely top-notch, knowledgeable, and inspiring in their chosen fields. I would highly recommend Sarah’s course to anyone wanting to quit alcohol or even those who are just sober and curious. You’ll be surprised at the outcome!”
- Alison, France, July 2023 Challenge Participant
“Sarah's inspiration & support has been like a Mum putting her arms around me after winning at something. I've cried (mostly happy tears) due to her encouragement to ditch the wine and feel the feelings and to find what lights me up! I've a way to go yet, but the tools Sarah has provided are changing my life!! Im learning to validate myself and believe that I AM enough!”
- Lynda, Northern Ireland, April 2023 Challenge Participant
“If you're thinking shall I, shan't I... can I even manage this... do I even want to; do yourself a huge favour and just do it. Sarah makes it all so OK and so normal and so within your reach and she's like one of your friends if you fall - she, and the group, pick you up. Honestly, life is too short not to give yourself what you deserve. Do it, girl... go on!.”
- Tracey, United Kingdom, April 2023 Challenge Participant
“My family and friends have been concerned for my health and well being with how alcohol gripped my life and stole ME, the true essence of who I am. 30 days later I am genuinely happy! More relaxed and can negotiate the highs and lows from a centered sense of rationality. I love not panicking about running out of wine, how I'm going to get home from a night out, and waking up minus all the anxiety, guilt, shame, and physical effects of booze. Thank you Sarah for holding this safe space to learn, heal and grow. I'm looking forward to starting Rediscovering Me.”
- Simone, Australia, April 2023 Challenge Participant
Live Guest Expert Interviews
Janet Gourand
Janet founded Tribe Sober in 2015. After years of trying (and failing) to moderate, she finally quit drinking and began to thrive in her alcohol free life. She decided to use her extra time, energy and creativity to help other people do what she had done. Janet comes from a corporate background and was an HR Director for 25 years, specialising in executive coaching and training. She decided to use her professional background to design and facilitate a Masterclass, an online course and a membership for those who also want to live an alcohol free life.
Paul Dillon
Paul has been working in the area of drug education for almost 30 years and is the author of a best-selling book for parents titled ‘Teenagers, Alcohol and Drugs‘. Through his own business, Drug and Alcohol Research and Training Australia (DARTA) he continues to be contracted by agencies and organisations across the country to provide updates on current drug trends. Paul works with many school communities to ensure they have access to quality information and best-practice drug education.
Danni Carr
Danni started her alcohol free journey in January 2017 after years of touring and partying with her musician husband when the excessive binges started to take their toll and the two decided enough was enough. Danni is the host of the hugely successful podcast called How I Quit Alcohol, a certified life coach and in 2022 completed Professional Compassionate Inquiry Training with Dr Gabor Mate.
Hadley Sorensen
Hadley is a health and wellness coach, lifelong runner and fitness enthusiast. Before quitting in 2021, alcohol had become a dark cloud in her life and no amount of exercise or healthy eating could negate the damage drinking was doing to her body and mind. From the outside her life looked perfect, but on the inside, she was barely hanging on by a thread. Hadley made the scary decision to stop drinking, and instead of feeling like she was making a sacrifice, it felt like a new door opening.
Andy Ramage
Andy has been sober for 9 years and is widely recognised as one of the world’s leading alcohol-free performance coaches, or as the Happy Pear coined, “The Godfather of the alcohol-free movement’. Andy co-founded the OneYearNoBeer movement and recently co-created the Dryy app & alcohol-free community, which collectively have helped hundreds of thousands, if not millions, of middle-lane drinkers transform their health and happiness by taking a break from alcohol.
Wendy Behar
As a licensed therapist, Certified Recovery Coach and woman in recovery for over 25 years, Wendy has dedicated her life to helping individuals overcome addiction and reclaim their personal power. She is the CEO and founder of “The Happiness Sobriety System” where she coaches women on how to maintain a happier, fulfilled sobriety and improve all areas of their lives. In her transformative book, "Your Rules, Your Life," Wendy shares her wisdom and insights, offering a roadmap for readers to establish healthy boundaries and embrace self-care practices.
Kate Taylor
Kate Taylor is a seasoned writer and editor, having worked in London, New York and Rome and with companies such as Disney and the United Nations. She has a big voice on Instagram where she talks about her sobriety and the journey from drinking wine on a nightly basis to where she is today, nearly two years sober.
Mandy Manners
Mandy is an ICF Accredited Trauma-Informed Life & Recovery Coach, co-author of two books; ‘Love Yourself Sober’ & ‘Love Your Sober Year’ and a public speaker and professional trainer at The Coaching Academy. She is a Mental Health First Aider, an Ambassador for Alcohol Change and a Trusted Advisor and Designated Coach for the She Recovers Foundation. Originally from England, Mandy lives in France with her husband, two children, cat and dog and works internationally and online.
…and more!
Expect support and discussion on these important topics throughout the challenge in the form of live videos in our private Facebook group, as well as interviews with experts!
✔ Coping with those 5 pm cravings
✔ Managing socialising and events without alcohol
✔ Building a toolkit of other resources to support us when we are stressed, overwhelmed, tired, angry, frustrated (instead of just reaching for wine!)
✔ Navigating friendships when all our friends are still drinking
✔ Alcohol and our hormones and why alcohol affects us more as we age
✔ Nutritional support when we remove alcohol
✔ Changes in our menstrual cycle
✔ Relationships and how they change (including sober sex and what to do if our partner is still drinking and we are not)
✔ Moderation and mindset around alcohol
✔ Building our pillars of support whether we are long term sober or for the month
✔ Recognising triggers
✔ Changing habits and creating new (healthier!) ones
Join the Challenge for AU $249
Join now for only AU $99 (approx. £52)!*
Use the code AF24 at checkout to get $150 off!
Challenge kicks off on Monday the 8th of January, 2024.
*Price shown excludes 10% GST which will be added at checkout.
“I thought giving up alcohol simply meant not putting it in the glass...and that life would be dull and empty. What else could I possibly learn?! How wrong I was! Sarah's course has changed my perceptions and my future - a million percent for the better. I am determined I will live AF forever, because the truth is it is WAY better than life with alcohol.”
- Gemma , Perth, January 2023 Challenge Participant
“I signed up for the challenge to see if it could/would change my relationship/addiction to alcohol. What struck home is I am not alone in my experience. The group of women that come from different parts of the world sharing their very familiar stories enabled me to surge forward with my mission. Thank you Sarah for enabling such a powerful engagement.”
- Robyn, Melbourne, January 2023 Challenge Participant
“I’ve been sober curious for years, I wanted to learn more about alcohol in a supportive non-judgmental environment. Sarah’s challenge provided me with a wealth of information, support, accountability and positivity. Sarah was on hand to answer questions and had some fantastic guests throughout the challenge. I would highly recommend this challenge to anyone sober curious or see what life it like without alcohol in their lives.”
- Sally , South Australia, January 2023 Challenge Participant
FAQ's And The Answers From Previous Participants
Q: What did you love most about the challenge?
“I really enjoyed the education about alcohol and what it does to our bodies. Also loved the live videos and being able to rewatch the one's I missed due to work.”
“Sarah's content and delivery turbocharge you toward hitting and holding down that big, old 'I am not going to drink' button. “
“The education and the constant support from Sarah's lives, posts and other women in the challenge.”
“The information about hormones.“
“The honesty of the conversations, the group in which the ladies supported each other and how Sarah always took the time to acknowledge each individual person.”
Q: What has been your biggest takeaway from the challenge?
“What I have learnt about alcohol and its impact on the body.”
“Alcohol’s effect on the body and hearing like-minded women's stories.”
““You can't un-know what you now know... Nice one Sarah... you live in my brain now... LOL.”
“I don’t want to drink again!”
“So much knowledge! So much support! Sarah and others she interviewed showing how good life can be AF!”
“That there is a world of possibilities that I never knew. I understand the science and psychology of alcohol use much better.”
Q: Has the challenge changed your mindset around alcohol?
“Totally changed my mindset. I believe that I will be able to remain alcohol free forever - but taking it one day at a time.”
“Definitely... From: I don't want to drink To: There is no f#cking way I am going to drink.”
“Yes. I truly wish I had learnt all of these years ago and saved so much of my time.”
“I was ready to stop it simply cemented my reasons why.”
“I feel my mindset has changed and the world won't end if I'm not drinking alcohol anymore.”
“That there is a world of possibilities that I never knew. I understand the science and psychology of alcohol use much better.”
Watch Sarah’s latest interview with Channel 10!
“If you’re beginning to think about your drinking habits being problematic - even in the slightest, you NEED to do this challenge.
If you’re beginning to think that the drink/moderate/not drinking/drinking again/trying to moderate cycle is absolutely not serving you, you NEED to do this challenge.
If those wine bottles seem to add up rather quickly as you pop your bins out to be collected each week, you NEED to do this challenge.
If you seem to make ‘reasons’ or ‘excuses’ as to why you’re at the pub again, ordering your 4th glass of wine without realising, you NEED to do this challenge.
If you’re like me - a high functioning, career-driven, family orientated mum who needs to create a whole lot more clarity in their lives, you NEED to do this challenge.
I’m absolutely the best evidence of someone who came across Sarah’s website without even looking - and as fate would have it, it’s exactly what I needed to do.
I didn’t think that my drinking was what it had become - I was stressed, feeling defeated and knew there was a much better life out there for me.
Sarah is without doubt, the best person who offers this form of coaching. I have woken up each day excited about what I was about to learn from her and the guidance she has provided is truly life changing. The podcasts, interviews and live chats are so well presented and I can guarantee that they will connect with everyone’s story and life contexts - no matter your situation.
If you have just the slightest ‘inkling’ that your beliefs and behaviours around alcohol may need some challenging, and possibly changing, the AF challenge is what you need.
Thank you SO much Sarah. I’m definitely joining up again for the next AF challenge. I can’t wait!”
- Ellie, NSW
As Seen On
“I learned so much during this challenge. It was insightful, informative, non judgemental and supportive, with support both from sarah and the group. I feel quite different now-more positive and enthusiastic for making the most of the future.”
- Claire, England, January 2023 Challenge Participant
“The challenge provided a judge-free and compassionate setting that increased my curiosity regarding alcohol. Sarah provided statistical facts explaining the affects of alcohol on the body, brain and overall wellness. You can write something to the group on Facebook and Sarah will always read it. She will even respond, and there were over 600 of us. Her passion and knowledge are expressed throughout this Challenge. Sarah is a fantastic person who cares for each person, and wants them to succeed.
- Staci, Connecticut USA, January 2023 Challenge Participant
“This challenge has been life changing for me. Sarah's support throughout the challenge has been amazing. For someone who has been trying to moderate their alcohol for 4 years, I thought there was something wrong with me. That it was my fault. Now I know after doing Sarah's challenge that it is not my fault that I become addicted to a highly, very accessible legal drug. It is however my choice what I do now with that information. I am now 38 days alcohol free and I am the happiest I have been in years. Thank you Sarah!!❤️”
- Tehlia, QLD, January 2023 Challenge Participant
“Sarah’s alcohol free challenge has been life changing for me! All of the information I have been given has helped me completely change my relationship with alcohol. Being part of a group of so many women in the same situation as me has made me feel less alone and be part of a group. Sarah is amazing and I love everything she does in her business!”
- Jo, Perth, January 2023 Challenge Participant
So what are you waiting for?
Sign up now and start getting excited about what lies ahead!
Join now for only AU $99 (approx. £52)!*
Use the code AF24 at checkout to get $150 off!
Challenge kicks off on Monday the 8th of January, 2024.
*Price shown excludes 10% GST which will be added at checkout.
* IMPORTANT NOTE *
This alcohol free challenge is NOT a replacement for an addiction treatment program.